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Brown Bread

We are Brown Bread.

We help brands and their communities thrive in ever-changing times.

We are Brown Bread.

We help brands and their communities thrive in ever-changing times.

What makes us unusually effective

  1. We’re full service

    We offer award winning creative and design inhouse to enhance our brand strategy, PR marketing, partnerships, content creation, events and activations.
  2. We read the room

    We work across multiple communities and spaces – and are often navigating different generations, ethnicities and political views.
  3. We know uncertainty

    Born out of the Christchurch earthquakes, we know how to spot opportunity and keep momentum flowing in ever-changing and uncertain times.
  4. We're well connected

    From media, iwi, government and corporates, to artists, scientists and sportspeople — we have firm friendships across Aotearoa. And our friends become your friends.   
  5. We see the bigger picture

    We make sure brands are thinking about the whole picture, not just the bottom line and bring a wholesome lens to all projects.
  6. 1+1 = 10 in our world 

    We approach everything we do with a strong sense of abundance and collaboration. No matter what the budget, we maximise impact through our network of generous partners and suppliers.
  7. We're proudly BCorp

    10 years ago we were the third business in Aotearoa to meet the highest standards of social and environmental performance, public transparency, and legal accountability. We walk the walk.

At your (full) service

Brand & Creative

  • Brand strategy
  • Campaign strategy
  • Creative and design services

Events & Activations

  • Concept development and modelling
  • Event management
  • Sponsorship strategy and activation

Communications & Engagement

  • Strategy
  • PR
  • Digital marketing
  • Copywriting
  • Digital communications
  • Media buying
  • Social media management
  • Website development
  • Media partnerships
  • Content creation
  • Influencer strategy

Awards Specialists

  • Programme and criteria development
  • Judging processes and facilitation
  • Online portals and systems

Other

  • Talent management
  • Philanthropy consultation
  • CSR strategy and activation
  • Stakeholder relations
  • Brand and event audits

Kia ora e hoa mā

Leadership Team

Jo Blair

Co-Founder & Director

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Alistair Blair

Co-Founder

Peg Morgan

Agency GM

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Jessica Palalagi

Arts Foundation Te Tumu Toi GM

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Email

Sophie Dale

Head of Communications

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Carlo Gomez

Campaign & Experience Lead

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Libby Vincent

NZ'er of the Year Programme Manager & Events Manager

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Email

Team

Stacey Ogg

Arts Foundation Te Tumu Toi Head of Philanthropy

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Email

Flynn Robson

Boosted Lead

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Lily Burdett

Designer

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Email

Todd Waters

Arts Foundation Te Tumu Toi Relationship Manager

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Email

Poe Tiare Tararo

Boosted Mentor

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Chessie Henry

Copywriter

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Ella Zarifeh

NZ'er of the Year Programme Coordinator

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Camila Wood

Accounts & Office Manager

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Our mahi Close

Brown Bread

We are Brown Bread.

We help brands and their communities thrive in ever-changing times.

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Banqer

"As a scaling business with a small team and big ambitions, rolling up our sleeves and getting the job done, even when it sits outside our immediate expertise, is part of who we are. But there are moments when you know a project calls for specialist capability and a level of creative excellence that only true experts can bring. For us, Brown Bread have been exactly that.

They’ve helped us during branding and PR moments that really mattered, bringing a mix of strategic clarity, creative ambition, and comprehensive support that lifted our work well beyond what we could have achieved alone. Their ability to understand our values, sharpen our narrative, and help us show up with confidence at pivotal moments has been invaluable.

At Banqer, we’re driven by the impact we want to create in the world, empowering the next generation to thrive financially. It’s been a privilege to work with a team so aligned with that mission, and so committed to helping us bring it to life.”

– Simon Brown, Chief Executive Officer, Banqer

Banqer is redefining what financial education looks like for young people in Aotearoa – and we’ve been proud to support them as they grow. Our relationship began with creative work on new product branding, helping the team articulate their expanding offer in a way that felt clear, confident, and future-facing. More recently, Banqer approached us for PR and communications support during a significant leadership transition. Working closely with their team, we developed key messaging and communications frameworks to guide the change, crafted social media and stakeholder content, and created a consistent narrative that reflected both Banqer’s values and CEO Simon Brown’s ambition for the path forward.


From there, our focus turned to elevating Banqer’s voice in the national conversation. We secured high-impact PR opportunities and facilitated tailored media training to ensure the leadership team felt prepared, supported, and strong in their storytelling. Through it all, our goal was to help Banqer show up with clarity and credibility at a pivotal moment – not just as an education platform, but as a sector leader shaping the future of financial literacy. With financial education soon becoming compulsory in Aotearoa New Zealand’s school curriculum, Banqer is positioned to play an increasingly influential role. We’re proud to support their mahi and grateful to work with a team so deeply committed to empowering the next generation.

What we did

  • Brand development
  • Communications
  • Community engagement
  • Content creation
  • PR
  • Social media

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Te Tuhi

We create branding, campaigns, experiences and events that help create a better Aotearoa for all. Our mahi brings communities together and powers change and growth in the arts, business and wellbeing space. You can see selected projects below & for an expanded showcase of our work email us